| Sr. No. | Title of the Research Paper | Type of Publication (Scopus, WoS, ABDC, UGC Care and others) / Type of Conference (State, National, International Conference) | Name of Journal / Title of Conference | ISSN | Volume and Issue | Published Year |
|---|---|---|---|---|---|---|
| 1 | Assessing the Role of Influencer Marketing in Shaping Customer Purchase Behaviour | ADBC C | European Economic Letters | 2323-5233 | 15, 1 | 2025 |
| 2 | AI-Powered Recruitment: Transforming Talent Acquisition in the Digital Age | ADBC C | Journal of Informatics Education and Research | 1526-4726 | 5, 1 | 2025 |
| 3 | Consumer Behaviour Analysis in Retail: Implications for Marketing Strategies | ADBC C | Journal of Informatics Education and Research | 1526-4726 | 4, 2 | 2024 |
| 4 | Cryptocurrency And Public Perception: A Visual Exploration With Reference To Pune City |
UGC Care I | Rabindra Bharati University Journal of Economics | 0975-802X | XVIII, 2024 | 2024 |
| 5 | A Study On Marketing And Consumer Behaviour In the Cell Phone Industry | UGC Care I | IJFANS International Journal of Food and Nutritional Sciences | 2319 1775 | 11, 3 | 2022 |
| 6 | The Next Generation Human Resource Management: A Conceptual Clarification | ABDC C Category Journal | World Journal Of Management And Economics | 1998-1392 | 15, 12 | 2022 |
| 7 | A Study Of Different Maintenance And Motivation Factors Desired To Be At Workplace By Today’s Youth, Based On Hertzberg’s Two Factor Theory, With Reference To Students Of Business Management, Indira College Of Commerce And Science, Pune | WOS | A Journal for New Zealand Herpetology | 2230-5807 | 12, 2 | 2023 |
| 8 | An Assessment Of Awareness Of Fundamental Legal Provisions And Procedures In Undergraduate Students | WOS | A Journal for New Zealand Herpetology | 2230-5807 | 12, 2 | 2023 |
| 9 | Impact Of Training On Employee Productivity In Private Firms | WOS | A Journal for New Zealand Herpetology | 2230-5807 | 12, 1 | 2023 |
| 10 | To Study The Awareness Of Cultural Tourism | WOS | A Journal for New Zealand Herpetology | 2230-5807 | 12, 2 | 2023 |
| 11 | Mobile Commerce: An Overview | A Peer-Reviewed Journal | International Journal of Advances in Engineering and Management (IJAEM) | 2395-5252 | 7, 3 | 2021 |
| 12 | Digital Innovation & Future of Digital Marketing | A Peer Reviewed Journal | International Journal of Scientific Research in Engineering and Management (IJSREM) | 2582-3930 | 5, 7 | 2021 |
| 13 | A Study perception & Awareness of COVID-19 Health Insurance | UGC Care | Kalasarovar | 0975-4520 | 24, 4 | 2021 |
| 14 | “A Study Of Different Maintenance And Motivation Factors With Reference To Employees Of Education Institute In The View Of Hertzberg’s Two-Factor Theory Of Motivation, With Special Reference To Indira College Of Commerce And Science, Pune | A Peer-Reviewed Refereed Journal | International Journal of Research and Analytical Reviews (IJRAR) | 2348-1269 | 9, 1 | 2022 |
| 15 | A Study Of Perception And Readiness Of Management Students Towards Online Teaching | Scopus | European Journal of Molecular & Clinical Medicine | 2515-8260 | 7, 8 | 2021 |
| 16 | Agrotourism: Avenue for Rural Areas with Special Reference to Pune Region | Scopus | Turkish Journal of Computer and Mathematics Education | 1309-4653 | 12, 12 | 2021 |
| 17 | Indian Rural Retail Market: An Overview of the Recent Scenario | Scopus | The Mattingley Publishing Co., Inc., test Engineering & management | 0193-4120 | 83 | 2020 |
| 18 | TQM of Pharmaceutical: Importance, Recent Advancement And Approaches |
UGC Care | Think India Journal | 0971-1260 | 12, 24 | 2019 |
| 19 | An Overview Of the Performance Of Health Insurance Companies In India |
UGC, International Peer Reviewed Journal, Refereed Journal, | International Journal of Research and Analytical Reviews (IJRAR) | 2348-1269 | 6, 2 | 2019 |
| 20 | Customer Satisfaction Towards Mediclaim Policy With Reference To Pune City |
UGC Approved | International Journal of Creative Research Thoughts (IJCRT) | 2320-2882 | 6, 2 | 2018 |
| 21 | Emerging Trend in Insurance - A Study in the Indian Life Insurance Industry | International Indexed Journal | Peer-Reviewed Journal | International Education & Research Journal [IERJ] | 2454-9916 | 3, 6 | 2017 |
| 22 | Polishing the path: Entrepreneurial Challenges in the Fashion Jewellery Business with reference to Pune city | International | Enabling Social, Technological & Business Responsibility in the global context | NA | NA | 2024 |
| 23 | Digital marketing trends and its impact | National | National Conference on Emerging Trends in Electronic Business | NA | NA | 2018 |
| 24 | Health Insurance Industries And Change In Technology In Emerging Markets: An Overview | International | International Conference on “Business and Culture with Changing Technology In Emerging Markets”-Feb 2016 | NA | NA | 2016 |
| 25 | Overview of Health Insurance in India | State | State Level seminar on Pinnacle of excellence in the corporate world through commerce education | NA | NA | 2016 |
| Sr. No. | Title of the IPR | Type of IPR (Copyright, Patent) | Published / Granted | Published Year |
|---|---|---|---|---|
| 1 | The problem and challenges faced in sales team and marketing perspective in banking sector | Publication Patent | Publishd | 2022 |
| Sr. No. | Title of Book | ISBN | Published Year |
|---|---|---|---|
| 1 | Marketing Management | 978-93-5373-317-9 | 2023 |
| 2 | International Brand Management | 978-93-5480-302-4 | 2022 |
| 3 | Entrepreneurship Management | 978-93-5850-790-4 | 2023 |
| 4 | Social Media Marketing: Strategies for the Digital Landscape | 978-81-984888-8-6 | 2025 |
| 5 | Marketing Management through Artificial Intelligence for Better Customer Engagement | 978-9357041089 | 2023 |
| 6 | Wonders & Application of the Indian Knowledge System | 978-93-84855-28-4 | 2024 |